Website Design

Website design can be a challenging and technical business where website designers get to show off the latest fancy tricks and their undoubted expertise. However, is that what you want? Here at NZWebPro our motto is:

KEEP IT SIMPLE, STUPID!

NZ Webpro designs sites:

With search engines in mind
With your help we will identify and use the best possible keywords, titles and metatags to use on your pages as well as consulting with you on which are the best marketing strategies for your site.

Which are easy to navigate
If each page has the same look and feel then visitors are going to be happy and look around more of your pages. We believe that clean and simple designs work best, for quick loading and ease of use.

Which look good
We have the talent to produce customised graphics such as logo's, image-heavy page headers and simple animations.
We are able to assist you with your website graphics, layout, ecommerce solutions and recommend hosting solutions based on your needs.

Check out our Standard web design package and our portfolio for some of the websites we have developed for other satisfied customers.

With NZ WebPro design you can be absolutely sure of the following:

Keyword Selection
We will work with you to make a thorough selection and target keywords that are not only relevant to your business but words that people are actually searching for. Some SEM (Search Engine Marketing) companies may choose "non-competitive" keywords to make themselves look good by getting high rankings for them. The problem is that no one is searching for these words and therefore the client doesn't see the increase in traffic they had hoped for.

Not only will we select and target keywords that will bring an increase in traffic, we will continually review those words to ensure that they remain the best words to target.

SEO Strategy
We guarantee to develop a complete and thorough search engine optimisation strategy for your web site. We will work to optimise all the vital areas of your site that search engines consider in their ranking algorithms. We promise not resort to spam techniques such as doorway pages, page cloaking, link farms and the like that could end up getting your web site penalised and even banned by search engines. Our optimisation strategy will be geared towards long term success.

If you are interested in guaranteed positioning and traffic, we can develop a paid search engine placement campaign utilising programs such as Google AdWords, Overture Premium Listings and others. With these programs, we can maintain control over where and when you site appears.

Ongoing Maintenance
We guarantee to provide ongoing campaign maintenance to ensure that you maintain top positioning in the search engine results pages (SERPs) as well as experience a continuous and steady flow of traffic and as such, earn a good return on your investment. We will stay committed to the ongoing success of your campaign, making necessary adjustments and improvements along the way.

Customer Service
We guarantee the very best in customer service. We will answer the phone when you call. Your emails will be answered promptly, usually within one day of receiving them. Tasks such as campaign maintenance or modifications to your marketing strategy will be performed in a timely matter. In other words, you will be able to reach us when you need to. We continually receive praise on how quickly and efficiently we respond to customer inquiries. We are here to serve you, therefore customer service is our number one priority.

Website Design Payment Options

We offer the following two payment options at NZWebPro.

Standard hourly rate

We will look at your business requirements and provide a quote. While it is not possible to quote without knowing each individual situation, a rough rule of thumb would be a site like this one would cost approximately $500 to develop plus hosting costs. Web promotion is additional, as are ecommerce solutions (for example shopping carts or secure payment options). Check out our standard contract for an overview of what is involved.

Commission system

This option has worked out extremely well for us in the past. You pay nothing for the website upfront (apart from hosting costs etc.- approximately $100). Once sales start, you pay a portion of any additional income generated by sales from the website.

No sales = no website development costs. The rates vary depending on the business. The more revenue generated from the website the more both parties make! We are therefore highly motivated to give you the best service we can in an on-going capacity.

The internet is constantly changing — a strategy that might work one week will not work another, so website promotion methods are constantly changing as search engines try to keep ahead of 'spammers' who try to beat the system. While it may be cheaper initially to pay a one-off fee for a website, it may not be any use in a years time.

Contact us to discuss your own situation.

How you can help us design the best site for you

Why will people want to come to your site? Why do you want them to come to your site? Below are some tips to help you to help us build the best site for you.

Constructing your web pages with an eye to search engines is very important. In the background of each of your web pages there needs to be certain elements or words which will carry out the function of being indexed by search engine spiders or robots. We need you to consult with us to identify the most pertinent words for use on your pages. Your goal is to help the search engines recognize the actual content of your webpages.

Elements which will get your site to the top of the search engine rankings are:

• Keywords
  Each of your web pages needs to contain keywords - the search words people would use to find this particular web page. Don't emphasize the same keywords on every page. Let the actual content on that page dictate what keywords should stand out.
  

• Title
  Provocative and descriptive, containing the most important keywords from that webpage, no more than 80 characters. This is what shows up as the link (highlighted) in search engine results, so make people want to click on it.
  

• Meta tags
  This is a short description (up to about 250 characters) of the contents of a webpage. It is important to work into the sentence the most important keywords and keyphrases that occur on this page. Some search engines will display your description. Major search engines currently disregard it for ranking purposes, but we still include a meta keywords tag as a back-up.

Design problems

Navigation systems are built to help actual humans find their way around your website. They need to be designed carefully or the search engines will throw up their hands in disgust, with the result that actual humans will never get to your website. If your potential customers are internet savvy they are likely to have the appropriate plug-ins get around most web page problems, but if your customers are average internet users, they want a site that is easy to navigate and gives them what they are looking for quickly.

There are common navigation design problems, especially frames and java script, that can disrupt search engine indexing. Animations which are launched with Shockwave or Flash players often cause page-loading problems, mainly because many people do not have the correct plug-in. We will endeavour to design around these problems, but we have no control over internet browsers such as Internet Explorer, Mozilla or Navigator as to what content they will allow or disallow, or visitors individual computer settings.

Whats wrong with having the latest technological advances on my site? Don't they show that I am up with the play?

Check out what Dr Bob has to say about this on our internet marketing tips page.

Your success on the internet has nothing to do with the website, it is about traffic.

95% of websites get less than 10 visitors per day
95% of websites don't bother to advertise

Don't fall into this category, talk with us about how to get the best ranking for your site or look at our marketing solutions.

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